Illustrations / Brochure
Friends of the Earth, London
Friends of the Earth to illustrate 15 climate change solutions for their The Big Ask campaign.
We were asked to translate all their research into an understandable, visual language that is accessible to the general public and key politicians and campaigners.
There were two different categories to focus on: how to safe energy and how to generate it.
The illustration series was applied across many media including projections at The Big Ask Live benefit concert in London, the Welsh and English postcard set, English and bilingual posters, etc...
A set of eight perforated postcards and campaign posters were all printed on recycled, uncoated stock. So were the programmes and pledge cards we created for their campaign's The Big Ask Live event.
The Big Ask also feature in the MTV documentary Making The Movie – An Inconvenient Truth by former vice president of the USA Al Gore.
Visuals on MTV documentary
An Inconvenient Truth by former vice president of the USA Al Gore.
The limited edition programmes were produced in two different versions. The main programme was a limited, hand-numbered edition of 1,000 which was sold during and after the benefit concert.
The Big Ask Live event which took place in London's Koko.
Bands performing at this fund-raising event included Thom Yorke and Jonny Greenwood of Radiohead who played a fantastic acoustic set, Kate Rusby and Gruff Rhys of Super Furry Animals and hosted by Simon Amstell.